Microsoft Office Worldwide Retail
Microsoft Office Widget
UX Researcher and UX Designer
Microsoft Office has a lot of offerings for businesses, families, students, and individuals.
When a customer goes in-person to a store, they have retail pros to help them decide which product is right. Unfortunately online, customers were less likely to buy because it was just too confusing.
For years, Microsoft's Design studio approached this problem by developing a widget. However, metrics showed that it just didn't cut it.
The widget's end design was executed with designs that were a proven success through A/B Testing with rounds of qualitative research.
Previous Design
Final Design
Usability Testing
Conducted usability testing with unbiased questions and applied learnings to final design.
Specs
Digital app created for worldwide third-party retailers' online stores
Responsive design: breakpoints with different design experiences for desktop sizes, tablets, and mobile phones
Translated in 32 languages
Tools
Pencil + Paper
InVision App
Sketch + Zeplin
Adobe Creative Suite
Work
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by Heather Keller